Which door does your key unlock...?If Hogwarts had an Italian cousin it would have definitely been The House of Peroni. Located in the heart of Brick Lane, this cultural hub might not be teaching visitors how to cast spells or mix potions, but let us assure you it does not run short of magic.
For this event prepare to literally unlock London's classiest immersive experience. Buy the appropriate key and walk into rooms that have been expertly curated to awaken your senses. From installations to otherworldly cocktails, it is an escapade you'll carry with you for some time.
- The Dream: Upon unlocking the bedroom, visitors will be able to taste Rhea Thierstein's surreal interpretation of a dream and enjoy a Peroni Nastro Azzurro infusion created by Simone Caporale (yes, the ex-barman of The Langham's Artesian Bar – also known as the best cocktail bar on the planet). This key also buys you a special surprise session in the wardrobe... What's that? You shall see...
- The Snug: In this key experience, guests will be able to relax and unwind in the sumptuous snug area, and reflect on their experience before creating their own infusion, guided by the mixologist maestro
Over 18s only. Each key corresponds to one room with the matching name and buys you entrance to the room plus a mouth-watering cocktail. The House of Peroni withholds the right to re-sell the keys if customers are 10 minutes late or more so please make sure you are on time. Attendees need to come to The Pantry on the night, show their YPlan booking confirmation and exchange it for a physical key.